Site and Experiments under active R&D - please excuse our mess!
Site and Experiments under active R&D - please excuse our mess!
Assisted‑living costs have jumped to $5,900 / mo and are rising 10 % year over year according to Genworth Financial, Inc., yet 75 % of adults 50+ want to age in their own homes, according to AARP.
America is aging faster than its care system. By 2030 the U.S. will have 74 million people over 65, yet 7 of 10 families still find caregivers by scrolling unvetted classifieds and praying schedules line up. Average search time: 3-6 weeks; average no-show rate: 27 %.
Meanwhile professional caregivers earn barely $15/hr and churn out of the industry in 12 months. We believe a data-driven, two-sided platform can slash family stress, raise caregiver pay, and close the ever-widening care gap.
Hypothesis: Adult children will pay a 10 % booking fee for verified caregivers found in < 48 hours.
Concierge MVP: we manually intake requests, run background checks, match two families with licensed caregivers, and manage payments in escrow.
Success metric: Both matches complete a two-week trial and both sides rate the experience ≥ 4 / 5 on reliability and communication.
5-minute adaptive questionnaire translates vague “Mom needs help” into licensed-caregiver skill tags, care hours, and budget tier instantly.
Real-time map filters carers by proximity, specialty, background-check date, and language, slashing search from weeks to minutes.
Mobile clock-in, task photos, and group chat keep distant relatives confident care actually happened—reducing disputes and burnout.
"We booked Dad’s first four-hour companion visit within a day—no Craigslist roulette."
-Jenna R., Boston
"As a CNA I finally earn predictable pay and choose shifts that fit my nursing-school schedule."
- Luis M., Caregiver
"The visit log photos stop family arguments—everyone sees Mom took her meds."
- Tina K., Seattle
We delete this data after the study or anytime you ask.
Please reach us at eldercare@gowenplaces.com if you cannot find an answer to your question.
State-license check, national background screen, and ElderCare Hub skills assessment before first booking.
Our on-call pool back-fills within four hours or your fee is refunded—guaranteed.
Funds sit in encrypted escrow; caregivers are paid only after digital visit confirmation.
Copyright © 2025 GowenPlaces - All Rights Reserved. Personal R&D lab operated independently of Geoff Owen’s full-time employer. See the Independence Statement for details.